erlich stories Chapter 2

STAY TRUE – TO NATURE

The easiest way for me to explain my view on sustainability is with the phrase: "Be a creator, not a destroyer."

– Lavinia Muth –

What?

erlich textil stands for so much more than just sustainable textiles and unbelievably comfortable underwear. Social and environmental justice, feminism, and diversity are especially close to our hearts. We use our platform to raise awareness about these issues and highlight passionate individuals and organizations we find truly remarkable.

With erlich stories, we’ve created a dedicated space to introduce you to inspiring people and their stories.

For the second chapter of our STAY TRUE series, we were lucky enough to meet Lavinia:

Who?

Meet Lavinia.

Lavinia is a sustainability consultant—but she prefers to call herself a provocateur. Her mission is to turn empty words into action and drive real systemic change. Get to know Lavinia in our film STAY TRUE – TO NATURE and let her vision inspire you.

What?

erlich textil stands for so much more than just sustainable textiles and unbelievably comfortable underwear. Social and environmental justice, feminism, and diversity are especially close to our hearts. We use our platform to raise awareness about these issues and highlight passionate individuals and organizations we find truly remarkable.

With erlich stories, we’ve created a dedicated space to introduce you to inspiring people and their stories.

For the second chapter of our STAY TRUE series, we were lucky enough to meet Lavinia:

Who?

Meet Lavinia.

Lavinia is a sustainability consultant—but she prefers to call herself a provocateur. Her mission is to turn empty words into action and drive real systemic change. Get to know Lavinia in our film STAY TRUE – TO NATURE and let her vision inspire you.

"Hi, I’m Lavinia, and oh wow, I’m super excited and also a little nervous because the release of Part 2 of the erlich stories is just around the corner. Featuring me. And guess what? It’s not about organic undies but about sustainability.

Normally, I wouldn’t put myself out there for something like this, but the amazing teams at erlich textil and veyveyfilms won me over—without forced product placement, censorship, or a scripted narrative. Just pure honesty and raw authenticity."

Throwback: Chapter 1

STAY TRUE - TO YOURSELF

In Chapter 1 of our STAY TRUE series, we introduced you to David and the dance collective House of Brownies.

When we first heard about David through our amazing videographers (and erlich friends) Noah and Lukas, we immediately knew that David and House of Brownies were the perfect fit to take center stage in our first chapter, "STAY TRUE – TO YOURSELF."

David’s story, the collective’s energy, their art, and their incredibly warm spirit won us over right away. We couldn't be happier or prouder of the film that came to life from this collaboration.